Development of an Instagram filter for the launch of the album UN MUNDO RARO by Mala Rodríguez. Design, implementation, and activation across social media.

Design of the visual identity and communication materials for the UN MUNDO RARO tour by Mala Rodríguez. Creating visual consistency from the album cover photoshoot to tour date posters, song visualizers, and social media content.

Following Mala Rodríguez during her UN MUNDO RARO tour to create content for social media and portfolio purposes.

Also development of the creative direction for the music video of one of the singles released from the album UN MUNDO RARO by Mala Rodríguez; BRAVA: